Robert O. Bush and Associates will provide expertise in all areas of your commercial operation; included below are some of our key areas of focus in today's highly competitive selling environment:

Segment One: Pharma (Branded and Generic)

Headcount/Territory Efficiency: How to Justify the Cost of a Rep

Call Center/Sales Force Integration Focus

Managed Care Environment vs. Fee for Service: Positioning Your Sales Team for Success

Brand vs. Generic: How to leverage against each other and win

Segment Two: Diagnostics (Lateral Flow, both POL and Hospital)

Headcount/Territory Efficiency: How to Justify the Cost of a Rep

Call Center/Sales Force Integration Focus

Assay Sales Positioning for the Laboratory

Clinical and Research Lab Strategic Positioning

Improving Lab Workflow and Overall Efficiency

Segment Three: Molecular Diagnostics

Headcount/Territory Efficiency: How to Justify the Cost of a Rep

Call Center/Sales Force Integration Focus

Microarray/Instrumentation: Research and Clinical Strategy

Real-time PCR: The Future is Now

Point-of-Care: Ease-of-Use

Segment Four: Dental Industry

Headcount/Territory Efficiency: How to Justify the Cost of a Rep

Call Center/Sales Force Integration Focus

Leveraging the RDH/Dentist Relationship

Creating Efficiency/Workflow Improvement Messaging

Solution-based Sell for Your Reps: Throwing the "brush and floss" out the window

Segment Five: Talent Acquisition: Strategic Career Positioning

Employers: We are highly connected with major talent across the country; we will work together to make the right fit for you

Employees: We have hired hundreds of reps/managers over the years; we know what employers want